Making Sense of AdSense

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Google Advertising Tools by Harold Davis

Enabling JavaScript in your browser will allow you to experience all the features of our site. Learn how to enable JavaScript on your browser. Shop Indie eBooks. See All Customer Reviews. Shop Books. Read an excerpt of this book! Add to Wishlist. USD 3. Sign in to Purchase Instantly. Explore Now. Buy As Gift. Overview Not many people know how to make money from Google Adsense. The thing is that if you figure things out right, it can be a very steady source of online income.

The key is to arrange a system that will generate revenue for you. The critical element for making money in Google Adsense is in the use of keywords. Your keywords are your helping hand. You will need to gather keywords that will bring in the most traffic to your site. Another important element is your niche market.


The niche should be in demand, people are looking for your product or service, but it should not be overly crowded with competitors. This is important so that you can have a higher chance of getting more click rates and a high payout. You will also need to take into account what you can do and what you cannot do in using Google Adsense. They have rules you need to closely follow because mistakes can get you banned and this will cost you a lot.

Get more tips and tricks inside this book so you can up your chances of success in the Google Adsense program and get higher payouts. Product Details. The Balance Small Business uses cookies to provide you with a great user experience. By using The Balance Small Business, you accept our. Home Business Home Business Ideas.

Making Sense of AdSense -

By Randy Duermyer. The Google AdSense program has several great advantages including:. It's free to join. Eligibility requirements are easy, which means you can monetize your website or blog even when it's new. There are a variety of ad options and several you can customize to fit the look and feel of your site. You can run ads on several websites from one AdSense account. There are options to run ads on mobile devices and RSS feeds.

You can easily add it to your YouTube and Blogger accounts. With that said, there are a few drawbacks to AdSense as well:. Google can terminate your account in an instant, and it's not very forgiving if you break the rules. Like all forms of online income, you need traffic in order to make money.

Making Sense of Adsense

When people click on an AdSense ad, you do make some money, but your visitor also leaves your site, which means you lose the opportunity to make money with higher paying affiliate products or your own products and services. It doesn't necessarily pay more than other similar programs. Google offers a variety of ad types to run on your website, including:. You can customize the color of the box, text and link.

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Images: Image ads are graphic ads. They come in a variety of sizes. You can choose an option that mixes both text and image ads. When a user enters a term and conducts a search, a search results page opens with AdSense ads. You can customize the color scheme of the search results page to harmonize with your web site. Read and adhere to Google's rules. Don't click on your own ads or ask others to click on them. Remember, Google isn't very forgiving about breaking the rules, so be sure to adhere to them.

Have great content your target market wants to read. Ultimately, money is made, whether through AdSense or other monetization methods, by providing valuable content and quality traffic to your blog or website. The number of people who use mobile devices is high. Also make sure you're using responsive ads, so Google can send appropriate ad sizes to mobile devices viewing your site.

Step 1 — Signing up for Google AdSense

Test ad types and placement to find the options that lead to the most income. Max out your ad placement. You're allowed 3 standard ad placements per page. Use them all for maximum benefit. Have ads above the fold the part of your page first seen without scrolling.

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Include in-content ads for viability. Monitor your results. Google can overwhelm you with tools and feedback, but do your best to check out what it says about your results so you can make the most of your effort. Read email from Google, especially if it's sending a warning about something it doesn't like on your site.

Failure to deal with Google's complaints will lead to termination of the program. Experiment with link and box colors - If you're colors match your theme, consider changing them up to see if it impacts results. Enable placement targeting - This allows advertisers to choose where their ads appear. Set up custom channels so you can get a better sense of what's working and not working.

Making Sense of AdSense Making Sense of AdSense
Making Sense of AdSense Making Sense of AdSense
Making Sense of AdSense Making Sense of AdSense
Making Sense of AdSense Making Sense of AdSense
Making Sense of AdSense Making Sense of AdSense
Making Sense of AdSense Making Sense of AdSense

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